About Us

Panache London: the elite online beauty experience

Welcome to Panache London, the boutique beauty destination delivering exceptional skincare, cosmetics and haircare to the international elite.
Setting the gold standard in online luxury, Panache London is e-tailer to the world’s most discerning beauty connoisseurs.

Renowned for our rigorous curation of products, at Panache London we select only the crème de la crème of beauty.
Our offering of exclusive lines features cutting-edge technology, performance ingredients and the expertise of globally recognised
dermatologists, cosmetologists and hairstylists. The result? Elevated brands, exquisite formulations and exceptional products.

Guaranteeing our global clientele a seamless retail journey, services include 24-hour distribution and fast-track international dispatch, while absolute
customer discretion is a given. So whether shopping from home or hotel; yacht, jet or island getaway, the result
is an effortless experience from first purchase to final delivery.

Singular luxury is the hallmark of Panache London, and it goes without saying that our couture packaging is the epitome of elegance.
From handmade, boxes to hand-tied satin ribbons, each and every purchase is masterclass comfort and chic, whether you’re indulging friends, gifting clients or treating yourself. Above all, Panache London speaks to quality.

With our exclusive product launches, superlative brands and first-class customer care – not to mention
bespoke concierge services devised in collaboration with prestigious partners – we offer the ultimate in luxury online beauty.
Our customers expect the very best. Panache London delivers.